{"product_id":"oats-calming-shampoo-ultra-gentle-botanical-cleanse","title":"OATS CALMING SHAMPOO | Ultra-Gentle Botanical Cleanse","description":"\u003cp data-end=\"385\" data-start=\"90\"\u003eSoothe and protect delicate skin with this ultra-gentle Oats Calming Shampoo, thoughtfully crafted for puppies, seniors, and dogs prone to irritation or dryness. This hypoallergenic, botanical formula provides a calming, balanced cleanse while restoring lightweight moisture and natural softness.\u003c\/p\u003e\n\u003cp data-end=\"625\" data-start=\"387\"\u003eEnriched with soothing oat-based actives, it helps support skin renewal, reduce discomfort, and maintain a healthy coat and skin barrier. The result is a coat that feels smooth, hydrated, and visibly healthier—without static or heaviness.\u003c\/p\u003e\n\u003cp data-end=\"779\" data-start=\"627\"\u003e\u003cstrong\u003eMade with 98.5% naturally derived ingredients, this certified organic and vegan formula offers a gentle yet effective grooming experience you can trust.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"779\" data-start=\"627\"\u003e\u003cstrong\u003eGentle cleansing for sensitive and \u003c\/strong\u003e\u003cb\u003eirritated skin\u003c\/b\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp data-end=\"877\" data-start=\"781\"\u003e\u003cstrong data-end=\"807\" data-start=\"781\"\u003eNatural benefits:\u003c\/strong\u003e\u003cbr data-end=\"810\" data-start=\"807\"\u003eCleanse · Soothe · Calm · Hydrate · Smooth · Add Shine · Add Volume\u003c\/p\u003e\n\u003cp data-end=\"877\" data-start=\"781\"\u003e \u003c\/p\u003e\n\u003cdiv class=\"imageswatch-slider-header shown\"\u003e\n\u003cdiv class=\"imageswatch-slider-anchor\"\u003e\n\u003cstrong\u003e\u003cspan class=\"imageswatch-slider-header-text tab--small\"\u003eKEY INGREDIENTS\u003c\/span\u003e\u003c\/strong\u003e\n\u003cdiv class=\"imageswatch-slider-arrow__bg\"\u003e\u003csvg class=\"imageswatch-slider-arrow\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewbox=\"0 0 9 5\" height=\"5\" width=\"9\"\u003e\u003cpath fill=\"#292C78\" d=\"M1.77911 0.645396L4.57411 3.4354L7.36911 0.645396C7.46279 0.552271 7.58951 0.5 7.72161 0.5C7.8537 0.5 7.98042 0.552271 8.07411 0.645396C8.16723 0.739077 8.2195 0.865803 8.2195 0.997896C8.2195 1.12999 8.16723 1.25671 8.07411 1.3504L4.89411 4.5304C4.80892 4.61467 4.69393 4.66194 4.57411 4.66194C4.45428 4.66194 4.33929 4.61467 4.25411 4.5304L1.07411 1.3504C0.980982 1.25671 0.928711 1.12999 0.928711 0.997896C0.928711 0.865803 0.980982 0.739077 1.07411 0.645396C1.16779 0.552271 1.29451 0.5 1.42661 0.5C1.5587 0.5 1.68543 0.552271 1.77911 0.645396Z\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"imageswatch-slider-content\"\u003e\n\u003cdiv class=\"imageswatch-slider-content-wrapper\"\u003e\n\u003cul data-end=\"2797\" data-start=\"2195\"\u003e\n\u003cli data-end=\"2309\" data-start=\"2195\"\u003e\n\u003cp data-end=\"2309\" data-start=\"2197\"\u003e\u003cstrong data-end=\"2232\" data-start=\"2197\"\u003eCOLLOIDAL OATMEAL (GLUTEN-FREE)\u003c\/strong\u003e — Soothes irritation, calms inflammation, and strengthens the skin barrier\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2367\" data-start=\"2310\"\u003e\n\u003cp data-end=\"2367\" data-start=\"2312\"\u003e\u003cstrong data-end=\"2325\" data-start=\"2312\"\u003eALOE VERA\u003c\/strong\u003e — Hydrates, cools, and supports healing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2447\" data-start=\"2368\"\u003e\n\u003cp data-end=\"2447\" data-start=\"2370\"\u003e\u003cstrong data-end=\"2396\" data-start=\"2370\"\u003ePLANT-DERIVED GLYCERIN\u003c\/strong\u003e — Locks in moisture and protects against dryness\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2503\" data-start=\"2448\"\u003e\n\u003cp data-end=\"2503\" data-start=\"2450\"\u003e\u003cstrong data-end=\"2460\" data-start=\"2450\"\u003eINULIN\u003c\/strong\u003e — Smooths, detangles, and reduces static\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2598\" data-start=\"2504\"\u003e\n\u003cp data-end=\"2598\" data-start=\"2506\"\u003e\u003cstrong data-end=\"2536\" data-start=\"2506\"\u003eCRAMBE ABYSSINICA SEED OIL\u003c\/strong\u003e — Restores elasticity and provides lightweight conditioning\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2666\" data-start=\"2599\"\u003e\n\u003cp data-end=\"2666\" data-start=\"2601\"\u003e\u003cstrong data-end=\"2624\" data-start=\"2601\"\u003ePCA GLYCERYL OLEATE\u003c\/strong\u003e — Helps maintain optimal skin hydration\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2741\" data-start=\"2667\"\u003e\n\u003cp data-end=\"2741\" data-start=\"2669\"\u003e\u003cstrong data-end=\"2687\" data-start=\"2669\"\u003ePHYTO PROTEINS\u003c\/strong\u003e — Strengthen the hair shaft and increase resilience\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"2797\" data-start=\"2742\"\u003e\n\u003cp data-end=\"2797\" data-start=\"2744\"\u003e\u003cstrong data-end=\"2760\" data-start=\"2744\"\u003ePHYTOSTEROLS\u003c\/strong\u003e — Support hair growth and fullness\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"2930\" data-start=\"2799\"\u003eThese gentle yet effective botanicals work in harmony to cleanse, soothe, and restore comfort to sensitive skin and delicate coats.\u003c\/p\u003e\n\u003cp data-end=\"2930\" data-start=\"2799\"\u003e \u003c\/p\u003e\n\u003cdiv class=\"imageswatch-slider-header shown\"\u003e\n\u003cdiv class=\"imageswatch-slider-anchor\"\u003e\n\u003cstrong\u003e\u003cspan class=\"imageswatch-slider-header-text tab--small\"\u003eHOW TO USE\u003c\/span\u003e\u003c\/strong\u003e\n\u003cdiv class=\"imageswatch-slider-arrow__bg\"\u003e\u003csvg class=\"imageswatch-slider-arrow\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewbox=\"0 0 9 5\" height=\"5\" width=\"9\"\u003e\u003cpath fill=\"#292C78\" d=\"M1.77911 0.645396L4.57411 3.4354L7.36911 0.645396C7.46279 0.552271 7.58951 0.5 7.72161 0.5C7.8537 0.5 7.98042 0.552271 8.07411 0.645396C8.16723 0.739077 8.2195 0.865803 8.2195 0.997896C8.2195 1.12999 8.16723 1.25671 8.07411 1.3504L4.89411 4.5304C4.80892 4.61467 4.69393 4.66194 4.57411 4.66194C4.45428 4.66194 4.33929 4.61467 4.25411 4.5304L1.07411 1.3504C0.980982 1.25671 0.928711 1.12999 0.928711 0.997896C0.928711 0.865803 0.980982 0.739077 1.07411 0.645396C1.16779 0.552271 1.29451 0.5 1.42661 0.5C1.5587 0.5 1.68543 0.552271 1.77911 0.645396Z\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"imageswatch-slider-content\"\u003e\n\u003cdiv class=\"imageswatch-slider-content-wrapper\"\u003e\n\u003cp data-end=\"1089\" data-start=\"932\"\u003e\u003cstrong data-end=\"958\" data-start=\"932\"\u003e1. PREPARE THE SHAMPOO\u003c\/strong\u003e\u003cbr data-end=\"961\" data-start=\"958\"\u003eDilute between \u003cstrong data-end=\"993\" data-start=\"976\"\u003e1:20 AND 1:30\u003c\/strong\u003e with lukewarm water, adjusting the ratio based on the coat type and level of dirtiness. Mix until a creamy foam forms.\u003c\/p\u003e\n\u003cp data-end=\"1173\" data-start=\"1091\"\u003e\u003cstrong data-end=\"1115\" data-start=\"1091\"\u003e2. APPLY TO THE COAT\u003c\/strong\u003e\u003cbr data-end=\"1118\" data-start=\"1115\"\u003eApply generously to a wet coat, ensuring full coverage.\u003c\/p\u003e\n\u003cp data-end=\"1290\" data-start=\"1175\"\u003e\u003cstrong data-end=\"1196\" data-start=\"1175\"\u003e3. MASSAGE GENTLY\u003c\/strong\u003e\u003cbr data-end=\"1199\" data-start=\"1196\"\u003eMassage for \u003cstrong data-end=\"1226\" data-start=\"1211\"\u003e3–5 MINUTES\u003c\/strong\u003e to encourage deep absorption of the soothing botanical actives.\u003c\/p\u003e\n\u003cp data-end=\"1392\" data-start=\"1292\"\u003e\u003cstrong data-end=\"1315\" data-start=\"1292\"\u003e4. RINSE THOROUGHLY\u003c\/strong\u003e\u003cbr data-end=\"1318\" data-start=\"1315\"\u003eRinse until no residue remains. Repeat if needed for heavily soiled coats.\u003c\/p\u003e\n\u003cp data-end=\"1507\" data-start=\"1394\"\u003e\u003cstrong data-end=\"1434\" data-start=\"1394\"\u003e5. FOR VERY DIRTY OR IRRITATED COATS\u003c\/strong\u003e\u003cbr data-end=\"1437\" data-start=\"1434\"\u003eUse a less diluted ratio for enhanced cleansing and soothing benefits.\u003c\/p\u003e\n\u003cp data-end=\"1507\" data-start=\"1394\"\u003e \u003c\/p\u003e\n\u003cdiv class=\"imageswatch-slider-header shown\"\u003e\n\u003cdiv class=\"imageswatch-slider-anchor\"\u003e\n\u003cstrong\u003e\u003cspan class=\"imageswatch-slider-header-text tab--small\"\u003eFULL LIST OF INGREDIENTS (INCI)\u003c\/span\u003e\u003c\/strong\u003e\n\u003cdiv class=\"imageswatch-slider-arrow__bg\"\u003e\u003csvg class=\"imageswatch-slider-arrow\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" fill=\"none\" viewbox=\"0 0 9 5\" height=\"5\" width=\"9\"\u003e\u003cpath fill=\"#292C78\" d=\"M1.77911 0.645396L4.57411 3.4354L7.36911 0.645396C7.46279 0.552271 7.58951 0.5 7.72161 0.5C7.8537 0.5 7.98042 0.552271 8.07411 0.645396C8.16723 0.739077 8.2195 0.865803 8.2195 0.997896C8.2195 1.12999 8.16723 1.25671 8.07411 1.3504L4.89411 4.5304C4.80892 4.61467 4.69393 4.66194 4.57411 4.66194C4.45428 4.66194 4.33929 4.61467 4.25411 4.5304L1.07411 1.3504C0.980982 1.25671 0.928711 1.12999 0.928711 0.997896C0.928711 0.865803 0.980982 0.739077 1.07411 0.645396C1.16779 0.552271 1.29451 0.5 1.42661 0.5C1.5587 0.5 1.68543 0.552271 1.77911 0.645396Z\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"imageswatch-slider-content\"\u003e\n\u003cdiv class=\"imageswatch-slider-content-wrapper\"\u003e\n\u003cp data-end=\"2037\" data-start=\"1554\"\u003eAqua*, Aloe Barbadensis Leaf Juice*\/, Lauryl Glucoside*, Coco-Glucoside*, Glycerin*\/, Cocamidopropyl Betaine*, Capryloyl\/Caproyl Methyl Glucamide*, Lauroyl\/Myristoyl Methyl Glucamide*, Hydroxypropyltrimonium Inulin*, Polyglyceryl-10 Caprylate\/Caprate*, Glyceryl Oleate*, Colloidal Oatmeal*, Benzyl Alcohol, PCA Glyceryl Oleate*, Fragrance* (Allergen-Free Composition), Crambe Abyssinica Seed Oil*, Sodium Chloride*, Dehydroacetic Acid, Citric Acid*, Phytosterols*, Oleyl Alcohol*\u003c\/p\u003e\n\u003cp data-end=\"2164\" data-start=\"2039\"\u003e* From natural origin (98.5%)\u003cbr data-end=\"2072\" data-start=\"2069\"\u003e** From organic agricultural sources (20%)\u003cbr data-end=\"2119\" data-start=\"2116\"\u003e\u003cstrong data-end=\"2164\" data-start=\"2119\"\u003eCERTIFIED ORGANIC AND VEGAN BY ECOGEA.ORG\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"AMIRA","offers":[{"title":"500ml","offer_id":53329179967825,"sku":null,"price":90.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0757\/2406\/3057\/files\/01_OATS_LineShampoo_500ml.png?v=1775139285","url":"https:\/\/am-ira.com\/products\/oats-calming-shampoo-ultra-gentle-botanical-cleanse","provider":"AMIRA","version":"1.0","type":"link"}